In June 2013, we found ourselves at ground zero of the largest natural disaster in Alberta’s history. Like most of corporate Calgary, Blackcoffee offices were shut down … no power, no wifi, and no connection to the outside world. Work stopped for days as founder Shannon Larkins tended to her flooded home, devastated family and broken community. Within a week, we rallied dusting ourselves off to launch a media offensive to get insurance for destitute neighbours and friends. We continued working with flood victims helping the worst off at Stoney Nation and then turned to offer our services to a grassroots organization that had started to come together.
Affected residents came together as the Calgary River Communities Action Group to advocate for Calgary and affected Calgarians to all levels of government to make sure action is taken to protect the from future disasters; and to help everyone recover.
We quickly signed on to support the efforts. Volunteering to get them online with a website and live in social media.