" alt="No winners when you play the blame game">

No winners when you play the blame game

I met Danielle Smith for the first time at Rod Love’s memorial last Saturday. During the many tributes, Danielle stood beside our group. Her eyes were wet. Her emotions on her sleeve. Her personal strength evident. During the reception, I made a point to tell her I was impressed with a leader so present and…

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" alt="Be original">

Be original

I’ve made a pledge to myself that Blackcoffee will not be typical. So when I sat down with life’s most difficult customer (the husband) to develop a new brand and website for his company, I faced an interesting challenge. How to be remarkable when selling an engineery business guy into corporate Calgary? It would have…

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" alt="Remembering the Simple Life">

Remembering the Simple Life

For the Blackcoffee Studio launch, my goal was to create a website that was clean and simple: a site that would illustrate clarity, one that would be easy to navigate and speak to a business case. Yet I still wanted to engage the heart along with the brain. Finding the right art – photos, illustrations,…

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" alt="The Evolution of Blackcoffee">

The Evolution of Blackcoffee

Launching Blackcoffee Studio has been a powerful and humbling exercise. Following the creation of Blackcoffee Communications in 2002, I tackled client challenges with gusto and determination, soon forgetting to tend to the needs of my own brand. I knew I suffered from the ‘shoemaker’s children syndrome’, but business was good and lots of other priorities…

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Shannon Larkins

Shannon Larkins

Hi I’m Shannon, founder of Blackcoffee. A former reporter, spin doctor and politico, I now focus on using those instincts where they matter most.

I create powerful brands for clients and help shape how their stories are understood in the world. I’m also rather addicted to my nutty family, dogs with pushed-in faces, Mexico and of course coffee ... black.