" alt="Resolutions for a new decade">

Resolutions for a new decade

I wasn’t sorry to say good-bye to 2019 last night. It was a year that delivered cruel news, a year that wrenched at my heart and played mind games. So good-bye and good riddance 2019. Yet I thank you for the lessons in patience and strength you delivered – all the better to greet 2020…

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You’re welcome

Last weekend, my daughter and I plotted a secret celebration for my husband’s birthday and decided to start with booking a table at a new favourite restaurant. We’d only recently discovered this local gem and had just been twice before. As we hopped in the Uber, I wondered aloud if Jen, the world’s best server,…

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" alt="All I really need to know I learned in journalism school">

All I really need to know I learned in journalism school

One morning a few months ago, my darling kiddo sent me a text from school announcing she was going to take journalism in university. Whoa. I thought she was teasing me and quickly texted back “Oh good. So many journalism jobs these days … um no. Print is dead!” I was wrong – not on…

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" alt="Finding the big picture">

Finding the big picture

The online world of entrepreneurship is wonderful, but it’s also a place where anyone can create a blog and happily share misinformation with the unsuspecting masses.  Everyone’s an expert as they shill copy, websites, social media strategies and the like. They’re copywriters, content creators, coaches, influencers, social media gurus, and they want your money.  All are…

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" alt="Prioritize Pretty">

Prioritize Pretty

Dreamy websites don’t just look good, they convert  It happened again last week. I was slipped a know-it-all blog written by someone who didn’t know at all what they were talking about. It was a silly piece really – warning about the pitfalls of a beautiful website.  Sound the alarms –  the biggest mistake you…

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Finding Freedom

Earlier today, my friend Kate posted to Facebook about how she spent the early years of her kids’ lives searching for flexibility in the corporate world. Looking for a ‘flexible’ job that would allow her to be there for her family when needed.  “I don’t think any parent should ever have to run it by…

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Shannon Larkins

Shannon Larkins

Hi I’m Shannon, founder of Blackcoffee. A former reporter, spin doctor and politico, I now focus on using those instincts where they matter most.

I create powerful brands for clients and help shape how their stories are understood in the world. I’m also rather addicted to my nutty family, dogs with pushed-in faces, Mexico and of course coffee ... black.